Search Engine Optimization Audit

  • Complete Website Audit
  • In-depth Competitor Analysis
  • Detailed SEO Action Plan
  • Hands-on Optimization Support
Digital marketer reviewing SEO audit insights and performance metrics on a laptop
Trusted by
Interac Canada
Ontario Library Service
Hypertension Canada
L'Arche Daybreak
Hisense Canada

Why Get a Comprehensive SEO Audit with IDL Web Inc.?

Identifying Website Optimization Opportunities

Spot weak points and growth gaps. We use top automation tools and manual checks to reveal your main SEO blockers.

Checking Backlinks & Authority Signals

Get stronger authority with quality backlinks. We review positive and negative signals and remove harmful links for stronger impact.

Evaluating Technical Performance

Be technically flawless for search engines. We make your site fast, mobile-friendly, secure, and built for the best organic ranking.

Reviewing Local SEO

Seize free traffic opportunities. A Google My Business Profile can drive your local traffic and foot visits for up to 40%.

Auditing Website Content

Rank higher with stronger content that converts. We propose tweaks for clarity, keywords, and structure to help you top search results.

Recommending Your SEO Roadmap

Win long-term growth with a future-proof SEO action plan. We strategize around your industry, competitor insights, and proven experience. 

What is GEO or AI SEO?

Generative Search Optimization (GEO), or AI SEO, is the next evolution of SEO. Instead of just chasing keywords, GEO makes sure your content is clear to AI-driven search engines and assistants like Google’s Search Generative Experience (SGE), Bing Copilot, and even ChatGPT.

Here’s what we do:

Optimize content to match natural, conversational queries.

Add schema and structured data so AI can feature your site.

Audit your website to uncover gaps AI search may overlook.

Align your SEO strategy with today’s AI-driven search habits.

AI search is changing how people find businesses. GEO keeps your brand visible in snippets, voice search, and AI answers. Want to stay ahead of competitors? Let’s talk!

SEO Audit Deliverables

SEO & GEO Opportunity Analysis

We find gaps and growth opportunities to boost your visibility in both search engines and AI-driven results.

Competitor & Market Insights

Understand how competitors rank in Google and how they show up in AI tools, then outrank them.

Actionable SEO & AI SEO Report

You’ll receive a clear, prioritized plan with steps that work across traditional SEO and generative search.

Future-Proof Growth Strategy

Get a clear roadmap that improves rankings today and keeps you visible in tomorrow’s AI-powered search.

The IDL Web SEO Audit Process

Initial Audit

We run a full website audit covering improvement opportunities, including technical performance, content, UX, and overall search visibility.

Audit Documentation

All findings are compiled into a clear report, with onsite, offsite, content, and AI search optimization recommendations.

Advisory Report

Our team walks you through the results in detail, highlighting the most important fixes and strategies to prioritize.

Implementation

Need help applying the fixes? We can handle the full optimization process for you and provide a tailored project quote.

Talk to an expert

Ready to get started?

Tell us about your project and we’ll come back with a clear plan, timeline and budget. Our team will recommend the right approach for your goals.

Why clients trust IDL Web
“He gives me advice that is in my best interest, even when it means less work for him. That kind of honesty is not easy to find.”

Margot S.
Artist

Google Reviews
5.0

★★★★★

Average rating from 56 client reviews on Google.

★★★★★

Our experience with IDL Web Inc. has, and continues to be excellent. They are experts at what they do, they are efficient, and they are exceedingly helpful.

Popular Book Company Canada Ltd

★★★★★

Jacob and his team are great! They take the time to understand what you need, then give you exactly what you asked for- with no game playing or padded costs. I am not always the easiest to please, but they went above and beyond. I would recommend them highly.

Jenise Walker

★★★★★

Great service from IDL, transparent in their activities and costs. No surprises, quick turn around and patient to deal with company bureaucracy. Updates are notified and the Website runs smooth.

Vicky-Eve Lovvorn

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Proven Expertise in Top Platforms

We know the platforms that power SEO and growth, so you get results faster.

Better Business Bureau
Clutch
Facebook Marketing Partner
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FAQ

Frequently Asked Questions

About SEO & AI SEO Audits

Yes. After reviewing your advisory report, our team can implement every recommendation, from technical fixes to GEO (AI SEO) improvements, so your site is fully optimized.

That’s fine. Our audit is a standalone service. You’ll get a clear, detailed document you can use with your in-house team or another provider. If you ever need help later, we’ll be here.

Unlike traditional SEO rankings, AI search engines generate answers. GEO ensures your content is structured, clear, and optimized so you appear in AI-powered responses, voice search, and featured snippets.

An audit shows whether your site is running smoothly in both traditional search and AI-powered results. It identifies ranking issues, user experience problems, and new AI visibility opportunities that help you stay competitive.

On-site focuses on your website itself (content, structure, speed, and user experience). Off-site builds authority through backlinks, citations, and signals that show Google and AI tools your business is credible.

It’s a full scan of your site using tools like SEMrush, plus manual checks. We review technical health, content quality, backlinks, and GEO readiness so both Google and AI search tools understand and feature your site.

Have Another Question? Reach Out to Our Experts!