Microsoft Ads Management

  • Campaign analysis insights
  • Ads optimization
  • Real-time management & monitoring

Trusted by Our Clients

Maximize Microsoft Ads Performance with IDL Web Inc.

Sharper Targeting. Cost-efficient Ads. Solid ROI.

Bidding on the Right Keywords

Get the most out of your bids. We maximize every dollar with precise targeting and smarter spending for the highest ROI.

Campaign ROI Growth

Capture the right leads with an expanded ad reach. With real-time monitoring and updates, we grow your results month after month.

Ads Account Management

Keep your campaigns performing at their best. We manage and run your account for max growth and optimal performance.

Data Analysis

Turn your ad data into clear insights. Our team regularly tracks and refines performance and strategy for the best results.

Clear Reporting

Receive clear, actionable reports that show you exactly how your campaigns are performing, with no confusion.

Budget Control

Keep your ad spend within budget. Let’s ensure you avoid overspending, as well as underperforming campaigns.

Why Microsoft Ads?

Reach more customers where they search, shop, and browse.

Underserved Demographics

Tap into aged 45+ users, an often overlooked audience who unknowingly default to Bing or Yahoo.

Unique Audience

Access millions of users on Bing, Yahoo, and MSN – usually missed by Google Ads.

Lower Costs

Enjoy cheaper clicks and reduced competition while stretching your budget further.

Higher Conversions

Target high-intent customers with advanced targeting and remarketing tools.

Diversified Strategy

Balance your ad spend across platforms and reduce reliance on Google Ads alone.

B2B-Friendly Targeting

Microsoft Ads lets you use LinkedIn Profile Targeting to reach decision-makers on the Microsoft network.

Expert Ads Management

Our Deliveries

Campaigns Audit

Detailed audit of your Microsoft Ads account

Ads Optimization

Optimization of your running MA and campaigns

Campaign Growth

Growing your campaign for better results and ROI

Reporting & Analytics

Detailed reporting with suggestions and improvements

Workflow

Examination & Meeting

Our Microsoft Ads experts will perform a review of your account.

Estimate

We will suggest the most cost-efficient package that matches your needs, goals, and timeline.

Account Management

Full-service management includes keyword research, ads optimization, and monitoring.

Monthly Reporting

We communicate on a monthly basis, going over the numbers and performance of campaigns.

Want help from Microsoft Ads experts?

Why Clients Trust IDL Web

Our clients love working with us, and here’s why.

Digital Marketing Blog

Best hosting solutions, speed optimization tips and best practice on how to level up website performance

Proven Expertise in Top Platforms

We specialize in Microsoft Ads, helping you achieve faster growth.

Frequently Asked Questions

Expert Answers to Your Microsoft Ads Management Questions

If you do not have a Microsoft Ads account but want to pursue advertising for Microsoft Ads, IDL would be more than happy to create your account for you and ensure you have full owner access. Whether you’re starting fresh or already have an account, we’re ready to manage and grow your campaigns.

We’ll notify you of any major changes or recommendations that need your approval. You’ll also receive clear monthly reports on campaign performance and progress toward your marketing goals.

There’s no difference. Microsoft Ads is simply the new name for Bing Ads, rebranded in 2019. The update expanded the platform’s focus beyond keywords to include stronger branding and audience targeting, while still offering the benefit of lower competition and costs.

Partnering with an agency saves you time and removes the stress of managing campaigns yourself. Our team monitors performance, optimizes ads, leverages high-performing keywords, and focuses on driving higher ROI, so you can focus on growing your business.

Google Ads dominates with around 95% of search traffic, but Microsoft Ads offers access to a unique niche audience. primarily users 55+ who often default to Bing, Yahoo, or MSN. While cost-per-click is generally lower due to less competition, final acquisition costs can sometimes be higher. Microsoft Ads is a strong way to reach an overlooked audience if your product or service fits their needs.

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