Paid Ads for Social Media

  • Audience Research and Targeting Strategy
  • Ad creatives (Graphics and Copy)
  • A/B Testing and Performance Tracking
  • Budget Optimization
  • Monthly Reports and Adjustments

Trusted by Our Clients

Spending on Social Media Ads But Getting Low ROI?

Let’s Restructure Your Campaigns and Optimize for Results

Audience Targeting Strategy

We define and refine your ideal audience using interests, behavior, demographics, client lists, and custom audience segmentation so your ads reach the people most likely to convert.

High-Converting Creatives

Our dedicated team creates compelling visuals and persuasive advertising copy that grab attention, resonate with your brand, and support your business objectives.

Campaign Structure & Setup

We design social media campaigns to boost traffic, increase conversions, and build brand awareness. We optimize them for social media algorithms to maximize reach and impact.

A/B Testing

We run ongoing A/B tests with different creatives, headlines, CTAs, and placements to improve performance and cut costs over time.

Budget Management

We manage your budget efficiently across campaigns and ad sets to avoid wasted spend and maximize your return on ad spend (ROAS).

Data-Driven Optimization

Using live performance data, we optimize campaigns weekly to maximize effectiveness and keep your ads ahead of the competition.

Ads Not Reaching the Right People?

Platforms We Work With

We manage high-performance ad campaigns across the most effective social platforms, tailored to your audience, goals, and budget.

Facebook

Facebook Ads remain one of the most effective platforms for precise targeting, robust retargeting, and flexible campaign objectives that deliver results from awareness to conversions.

Instagram

Perfect for visual storytelling, Instagram Ads capture attention with Reels, Stories, and in-feed placements. They are ideal for engaging mobile-first audiences and driving brand growth.

LinkedIn

LinkedIn Ads connect you with decision-makers, business owners, and professionals. It is the most effective platform for B2B marketing and lead generation.

TikTok

For brands targeting younger audiences or aiming for rapid growth with short-form video, TikTok Ads provide creative formats and unmatched potential for brand exposure.

Our Advertising Deliverables

Ad Strategy Plan

Get a tailored strategy with defined audience targeting, creatives, and KPIs that maximize your ad performance.

Ad Campaign Setup

We develop and launch a complete social media campaign across key platforms, built to match your business goals.

Performance Dashboard

Access a live dashboard to track performance, measure progress, and uncover trends in a clear, user-friendly view.

Reports & Strategy Call

Receive a monthly report with clear recommendations, plus a strategy call to plan next steps and improvements.

The IDL Web Process

Discovery Call & Audit

We start with a discovery call and performance audit to review your business, goals, and past campaigns. This shapes an initial strategy with measurable targets and a clear roadmap forward.

Strategy & Setup

Once approved, we set up your ad platforms with proper tracking, build ad sets, and create compelling copy and creatives that align with your goals and brand.

Launch & Monitoring

We launch your ads and begin monitoring performance daily. Our team reviews key metrics, analyzes trends, and makes data-driven adjustments to maximize results.

Optimization & Reporting

Each month, you’ll get a clear performance report with insights based on real data. We highlight what’s working and make targeted adjustments to keep improving results.

Need a social media ads expert to manage and optimize your campaigns on Facebook, Instagram, LinkedIn, or TikTok?

Why Clients Trust IDL Web

Our clients love working with us, and here’s why.

Proven Expertise in Top Platforms

Expert social media ads management that turns clicks into customers.

Frequently Asked Questions

Expert Answers to Your Social Media Ads Management Questions

We manage campaigns on Facebook, Instagram, LinkedIn, and TikTok. Each platform is chosen and optimized based on your business goals and target audience.

We recommend a starting budget of $500/month per platform. This allows for proper testing, learning, and optimization. In certain industries, higher budgets may be needed for stronger performance.

Absolutely. We can work with your existing visuals and copy or create everything in-house, from ad design and messaging to strategy and setup.

Some results can appear within the first week, but most campaigns need 2–4 weeks of testing and optimization to stabilize. Long-term growth comes from consistent monitoring and scaling.

Yes. As part of onboarding, we handle technical setup, including tracking pixels, event configuration, and ensuring your campaigns are properly connected to analytics tools.

The cost of social media management depends on the number of platforms, content volume, and level of strategy. On average, businesses invest between $500 and $5,000 per month for professional services, which typically cover planning, creative production, editing, and publishing.

Have Another Question? Reach Out to Our Experts!